Profile

Strategic, decisive and passionate senior marketing executive with more than 16 years of experience in a diversity of dynamic corporate environments and market conditions including, start-up, dot-com, turn-arounds and acquisitions. Visionary leader with a strong ability to influence thinking in others, forge strategic relationships and build consensus. A catalyst for change, combining tactical execution of strategic initiatives with strong leadership of multidisciplinary staff and development of key alliances to capture and enhance overall quality, productivity, business, marketing and financial performance.

Unique ability to fuse business, marketing, creative and interactive strategies to produce highly effective, high-performing, integrated, cross-medium solutions for a broad range of Fortune 1000 brands. Accomplished entrepreneur who transitioned to corporate environment seamlessly, promoted from senior manager to executive management role in less than 1 year for the largest interactive agency in the country. An MBA and former intercollegiate academic All-American baseball player who developed and honed his teamwork and collaboration skills through lifelong participation in team sports, education and business.

Active speaker, panelist and award-show judge, recognized as a thought-leader and expert in the Interactive Marketing Industry. Have presented at the following conferences: ad:tech, AAAA Digital Conference and Web 2.0. Oft-quoted in Wall Street Journal, New York Times, AdWeek, AdAge and other industry publications. Featured panelist on NPR’s Morning Edition and other Public Radio Programs. AAAA’s Government Relations Committee Board Member on Behavioral Targeting and Privacy Legislation. Key contributor to the development of the first Self-Regulatory Principles for Online Behavioral Advertising, published July, 2009.


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